sun in leo:  From MacWorld to Project Runway to building community awareness, Sun in Leo is there!
* technology * fashion * home/beauty * community * also * up next! * suninleo.com *


Sun in Leo was hired by Casauri, creators of fun & functional tech & travel accessories to create energy and excitement for the brand at MacWorld in San Francisco Jan 9-13. Macworld is Apple computer’s convention/expo dedicated at all things Mac. The Casauri promotion consisted of a promotions team dubbed ‘Team Casauri’, a crew of flight attendants that paraded through the convention Center with Casauri product and distributed promotional materials much in awe of all exhibtors and attendees! We also conceptualized Casauri’s style+technology event held at the Rx Gallery which included product display, video projection, pop art, vegetarian sushi bar, and Brazilian jazz. The event was supported by Quango Music, Steaz sodas and Wired magazine.


Sun in Leo West manager and supermodel, Amara appeared on the premier episode of Project Runway as personal model/muse for one of this season's frontrunners, Nick Verreos whose pieces are now featured in LA boutique, Sirens & Sailors.

In between Sun in Leo's west coast operations, Amara has also booked advertising campaigns for Toyota and Budweiser!

 


Sun in Leo client Sydney Lane New York, a candle and home fragrance line held a media launch event at Simply Spa where media from outlets such as Vogue, O!, Domino, Essence, BET, and MTV were treated to spa treatments such as facials, massage, and reflexology.

Sydney Lane is the venture of music marketing executive Chonita Floyd (Island Def Jam, Asylum) who has been responsible for the multi-platinum careers of Jay Z, Method Man, Ashanti, LL Cool J, Paul Wall, and Mike Jones. 


Resurrections Katrina

Sun in Leo provided PR and community awareness for Resurrections Katrina, a photo exhibit and auction to benefit Hurricane Katrina victims organized by photographer . Dwayne Rodgers. Over 50 established and emerging photographers donated works for the auction including Gordon Parks, Renee Cox and Barron Claiborne. Nearly 500 NYC beautiful people came out to support the cause including Boris & Nicole Kodjoe who won the bid of the most sought after Gordon Parks image of Muhammad Ali. Over $20,000 was raised.

GEMS- Sex Sells!
Sun in Leo organized a panel discussion exploring the impact of sex in the media co-hosted by Sharese Bullock and youth media organization Listen Up! to benefit Girls Educational & Mentoring Services (GEMS), a Harlem based nonprofit organization which provides specialized services to young women and girls ages 12-21 who have experienced domestic human trafficking and commercial sexual exploitation. The distinguished panel included Rachel Lloyd, executive director of GEMS, Ebro Darden, Hot 97 music director and on-air personality, youth psychologist Dr. Andrae Brown, author and journalist Mitzi Miller, and moderator Rhea Mokund of Listen Up! The event was sponsored by Adidas Respect Me! by Missy Elliot, Krait Beer, retailer Goliath, Rich Yung apparel,and Smartwater/Vitamin Water.

 

Sun in Leo films has a script in the hands of the William Morris agent of the current reigning king of NY hip hop! We'll keep you posted ...

  The French Revolution—Street Stylez International Fashion Tour in Paris this spring!
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